Clothing




A feature of all modern human societies is the wearing of clothing, a category encompassing a wide variety of materials that cover the body. The primary purpose of clothing is functional, as a protection from the elements. Clothes also enhance safety during hazardous activities such as hiking and cooking, by providing a barrier between the skin and the environment. Further, clothes provide a hygienic barrier, keeping toxins away from the body and limiting the transmission of germs.

Clothing performs important social and cultural functions. A uniform, for example, may identify civil authority figures, such as police and army personnel, or it may identify team, group or political affiliations. In many societies, norms about clothing reflect standards of modesty, religion, gender, and social status. Clothing may also function as a form of adornment and an expression of personal taste or style.

Throughout history, many materials have been used for clothes. Materials have ranged from leather and furs, to weaved and woven materials, to elaborate and exotic natural and synthetic fabrics. Recent scientific research estimates that humans have been wearing clothing for as long as 650,000 years.[1] Others claim that clothing probably did not originate until the Neolithic Age (the "New Stone Age").[citation needed]

Articles carried rather than worn (such as purses), worn on a single part of the body and easily removed (scarves), worn purely for adornment (jewellery), or those that serve a function other than protection (eyeglasses), are normally considered accessories rather than clothing.



Billionaire Boys Club and Ice Cream are two lines of luxury clothing established by Pharrell of The Neptunes and Nigo, founder of BAPE. The lines consist of T-shirts, polos, sweatshirts, knits, denim, suits and shirts; outerwear in leather, down, cotton, and technical fabrics; hats, sneakers, underwear, socks and accessories. The items are produced in very limited quantities and are usually sold for high prices[citation needed] and manufactured in Japan.


In 2005, Pharrell, one half of The Neptunes partnered with Japanese fashion icon Nigo, the founder of A Bathing Ape (BAPE). The two collaborated together to create and launch two new luxury streetwear brands: Billionaire Boys Club and Ice Cream. The brand suffered many setbacks after its original conception due to disputes between Pharrell and Reebok. Reebok was originally set to release the clothing line alongside the Ice Cream sneaker line. Although the sneakers made it, the clothing line was postponed and all projects came to an end in late 2004/early 2005. It was at the very end of 2005 when the brand was finally launched as a sister company to A Bathing Ape[1].

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